Terms of service

01About these terms

These terms apply when you buy a service from Chikabonita Global, a trading name of Chika Daniel, based in the United Kingdom ("we", "us"). By completing your payment, you agree to them.

Our services are for businesses. By buying, you confirm you are buying for your business and that you have authority to agree to these terms on its behalf.

02Our services

The audit, £500 (founding price £399)

A written audit of your customer retention, showing where in the customer journey you lose customers, what it is likely to be costing you, why customers leave, your fixes ranked in order, example emails, an eight-week plan and the numbers to watch.

The audit with guidance, £999 (founding price £799)

Everything in the audit, plus your three priority emails written for you, feedback on your new emails and cancellation flow before they go live, a 30-minute call to walk you through your findings, a second 30-minute call within 30 days to review what you have built, and unlimited email support for 30 days while you put the fixes in place, with replies within 2 working days.

Founding prices

The founding prices are available to the first two brands on each plan. In return, you agree to give honest feedback on your audit and allow us to share your results without naming your business. Once those places are taken, the standard prices apply.

03Prices and payment

Prices are in pounds sterling and are paid in full, upfront, through Stripe. We are not currently registered for VAT, so no VAT is added. If that changes, we will show VAT clearly before you pay.

04What we need from you

• A completed intake form, with honest and accurate answers
• A customer or subscription export covering at least the last 6 months, with names, email addresses and card details removed
• Screenshots of your key customer emails and your cancellation steps, if you have them

You confirm that you have the right to share this information with us.

05Delivery

We deliver your audit by email, as a PDF or a private web page, within 2 working days of receiving your completed intake form and export. Working days are Monday to Friday, excluding UK bank holidays.

If something is missing or unclear, we will tell you straight away, and the 2 working days start once we have what we need.

06Calls and email support

If you buy the audit with guidance, you can book your first call as soon as your audit is delivered. Please book it within 14 days of delivery. Your second call must take place within 30 days of delivery.

Email support runs for 30 days from delivery. We reply within 2 working days. If you need to move a call, please give us at least 24 hours' notice so we can rebook it.

07Our results guarantee

If you put the three priority fixes from your audit live within 30 days, and your early retention has not improved 12 weeks after they go live, we will work with you free of charge for up to 6 weeks. If you would still prefer a refund after that, we will refund you in full. The conditions and steps are set out in our refund policy.

08Confidentiality and your data

We keep everything you share with us confidential, and use it only to deliver your audit, calls, support and guarantee.

If any file you send contains personal information about your customers, we process it as your processor under UK data protection law. That means we will:

• use it only on your instructions, for the purposes above
• keep it secure and limit access to people bound by confidentiality
• use only the service providers listed in our privacy policy to store or handle it
• help you respond to any request from your customers about their data
• tell you without undue delay if we become aware of a data breach affecting it
• delete it within 30 days of the end of your guarantee period, or sooner if you ask

09Who owns what

Once you have paid, your audit is yours to use within your business, including sharing it with your team, freelancers and agencies.

We keep ownership of our methods, frameworks, templates and know-how, including the four-stage approach used in the audit. We may use anonymised, combined insights to improve our work. We will never name your business, or share your results, without your written permission.

10What we can and can't promise

Our recommendations are based on the information you give us and our professional judgement. Cost figures in your audit are estimates based on your own data. How your retention changes also depends on how the fixes are put in place, your product, your market and other things outside our control. That is why our guarantee promises our continued work and your money back, not a specific result.

11Our liability

Our total liability to you for anything arising from our services is limited to the amount you paid us. We are not liable for loss of profits, revenue or business, or for indirect losses.

Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot be limited by law.

12Cancelling

If you change your mind before you submit your intake form, email us and we will refund you in full. Once we have started work, our refund policy applies.

13Changes and the law that applies

We may update these terms from time to time. The version in place when you paid applies to your purchase. These terms are governed by the law of England and Wales, and the courts of England and Wales have jurisdiction.